ICP x ROAR: Reimagining the Image in Fashion and Beauty

About this event

For decades, fashion and beauty photography set the terms for who counted as desirable, current and worth looking at. For just as long, those terms had an expiration date. That cultural paradigm is changing. As the longevity movement reshapes ideas of vitality and style, the fastest-growing, most commercially powerful segment of the fashion and beauty market is one the industry spent generations photographing out of the frame: women and men over fifty. This salon discussion brings together the people rewriting that story for a candid look at how editorial, advertising and branding are being remade in real time. Held inside ICP's museum in tandem with the Yves Saint Laurent and Photography exhibition in the second-floor galleries, this evening pairs sharp industry insight with a rare, close-up view of images already changing the picture. About the SpeakersCarolyn Mair is a Chartered Psychologist and award-winning educator specializing in the psychology of fashion, identity, and human behavior. Known for making complex psychological and neuroscientific concepts accessible to diverse audiences, she formerly served as Professor of Psychology for Fashion at the London College of Fashion, University of the Arts London. There, she established the university’s Psychology Department and created the world’s first degree program which applied psychology to fashion.Carolyn advises organizations on consumer behavior, wellbeing, sustainability, leadership, and positive change. She is the author of The Psychology of Fashion (Routledge, second edition 2025) and a Fellow of the British Psychological Society. She holds a PhD in Cognitive Neuroscience, an MSc in Research Methods, and a BSc (Hons) in Applied Psychology and Computing.Bill Gibbons is a former journalist, editor, and media marketer. Over the course of his career, he has held senior positions in newspapers, magazines, digital media, and streaming video. His experience includes senior editorial roles and marketing…

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