CCALC - Collector of Planters Peanut Memorabilia

The Planters Nut and Chocolate Company was founded by two Italian immigrants, Amedeo Obici and Mario Peruzzi in 1906. From small beginnings with a single wagon, the company grew to a multi-million dollar business spanning the United States and Canada. It spokes-peanut, Mr. Peanut, has become an advertising icon recognized around the country. This is the story of Planters Peanuts, the immigrants who created and ran it and the many items and products they created.